Five things fashion retailers can learn from Amazon’s 4-Star store

As a storm of store closures hits US retail, Amazon recently opened up shop – in one of the most expensive areas of New York City. What can ‘traditional’ retailers learn from the internet giant’s latest ‘bricks and mortar’ launch?


Fitting room checklist – does your changing room look like this?

Changing rooms are an essential part of the fashion retail customer experience, Here are our top five tips to convert fitting room visits to sales.